Engage your audience and get your message across

Learn how to use the techniques of professional television anchors

Have you ever wondered why TV news programs are so exciting, yet your live webcasts and video conferences seemingly drag on forever?

In this course, ex-CNBC anchor Mark Laudi walks you through the key skills TV presenters possess, which you can apply to your live webcasts and video conferences.

If you are conducting many virtual meetings via live webcast or video conference, this course is indispensable in ensuring you hold your audience's attention, get your message across, and prompt them to act on your word. No expensive equipment necessary.

This course covers

  • Concepts to keep your audience engaged

    Learn the most important concepts to keep your audience engaged for hours.

  • Preparing yourself and equipment

    You will learn everything you need to know about preparing yourself and your equipment.

  • You're on the air - now what

    Learn to start the program so your audience will stay with you, deal with technical difficulties, introduce guests, take care of housekeeping and use your voice to best effect.

TV Presenter Essentials for Anchoring live Webcasts and Video Conferences

encapsulates learnings from television and makes them relevant to today’s virtual environment.

Watch Intro Video

Learn more about this Course

and how to attain, retain and regain your audiences attention

What you will learn

Video conferencing and live webcasting might be the new normal, yet they require entirely different presentation skills than in-person events. Speaking to a webcam is much more like a television appearance than a conference or seminar presentation. That’s why you need to learn how television anchors hold their audiences’ attention, and continue to have an impact.

  • Riveted engagement - Learn how to attain, retain and regain your audience’s attention

  • Prompt action - Learn how to ensure your audience acts, interacts and transacts on your message, such as by ‘liking’ your video, commenting on it, or sharing it

  • Excellent reviews - Learn how to speak to your audience to ensure they not only watch and act, but give you provide positive feedback and top marks for your webcast.

Mark Laudi

Former CNBC Anchor/Producer and Communications Coach

Mark is an accomplished media mentor, business conference anchor, and radio and financial television current affairs show host.

He is a veteran of the traditional and new media, with 25 years' experience in print, radio, television, new and social media.

Since leaving television in 2006, Mark has become mentor to Senior Leadership Teams at multinational companies in Asia and the Middle East.

Between 1999 and 2006, Mark anchored and produced regional network television business news programs at CNBC Asia Pacific. He anchored Squawk Box, and filled roles including Australia Editor, and Sydney Bureau Chief. From 1997-1999, Mark hosted news programs at MediaCorp, and was a member of the inaugural production and presentation team of English-language talk radio station 938NOW.

He started his media career at age 21, becoming Australia's youngest current affairs show host at ABC Radio. Having spent many years in South Africa, Germany and Australia, Mark has called Singapore home for more than 22 years.

He is a Gallup-certified CliftonStrengths coach, and a member of the Asia Pacific Association of Communications Directors (APACD), the Singapore Institute of Directors (SID), SGTech, AustCham Singapore, the Investor Relations Professionals Association of Singapore (IRPAS), and Singaporean-German Chamber of Industry & Commerce (SGC). When he is not coaching top executives in presence and media skills, he is a presenter himself at numerous business conferences and events as conference anchor or moderator.

ENROL FOR SGD$97

This course includes

  • 40 minutes of on-demand video

  • Free review of your Webcast

TV PRESENTER ESSENTIALS

For Anchoring Live Webcasts and Video Conferences

ENROL FOR SGD$97

FAQs

  • Is this a presentation skills course?

    It’s much more than that! Yes, presentation is covered extensively from the perspective of a television camera, packed with actionable tips and tricks to win at webcasting. But it also covers some of the technical aspects, such as audio, lighting, camera positioning, best choice of background, how to dress, where to look, what to do if your webcast experiences technical problems, and much more.

  • Do I need equipment?

    No, this course will help you present excellent live webcasts and video conferences without having to buy special cameras or other equipment.

  • What else is special about this course?

    After completing the course you are welcome to send a link to your own live webcast or video conference for Mark to review. This is included in the course fee. You may also choose to come to our TV studios in Singapore or Malaysia, or schedule a 1:1 session via Microsoft Teams, Zoom or BlueJeans for practice. Please enquire for further details by contacting us at [email protected]

  • How long do I have to take this course?

    From the time you sign up you have a whole year (12 months) to take the course. It should take you no more than a few hours to complete.

  • Do you offer refunds?

    As this is an online course unfortunately we cannot offer refunds.